A more open pet food company
Ethical, honest and tasty food for your furry friend.
Only good stuff goes in
Here's what goes into our Higher Welfare Chicken Kibble
Example ingredients from Higher Welfare Chicken KibbleOur ethos
Know where your pet's food comes from.
“Wally can be very fussy over her treats. Her preference is soft chews so she absolutely loved the Chicken Jerky strips.”
“He couldn't stop drinking the broth 😋”
“Finally some healthy pet treats at Woolies. Arjee has a neurological condition so he only gets fed the best stuff.”
“Ziva really has enjoyed this, the jerky pieces in the kibble gives her something different.”
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